Client: YouTube

Using initial assets supplied by YouTube, Type3 developed and produced YouTube’s Adblitz channel, which calls on users to vote for their favorite 2010 Super Bowl ads. The channel utilizes an engaging gadget, revealing each ad as it aired during the big game. The project consisted of three phases: pre-game, during-game and post-game.

Features

• Hosted in the cloud using Google’s App Engine
• Dynamic Flash interface
• Detailed Google Analytics tracking
• Voting within player using the YouTube API
• YouTube homepage banner

View the YouTube Adblitz Banners in our portfolio

View the channel at www.youtube.com/adblitz