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capabilities

the lifecycle of a website

Strategy is a vital part of creating any website or digital experience.

It is more than planning for the launch of a site; it is planning how you will accomplish updates, drive traffic to the site, optimize for search engines and more.

We look at strategy as an ongoing thing, evaluated at all stages of development.

Type3 offers a variety of strategic consultation services to assure that our clients are considering all the variables and planning for a site that will reach, and exceed, their business goals.

our strategic services


  • website lifecycle strategy
  • content management strategy
  • website brief development
  • functionality requirement documentation
  • wireframing
  • sitemap & information architecture development
  • traffic generation strategy
  • search engine optimization strategy
  • online viral technique consultation
  • social media strategy
  • management usability and creative research

Creativity is not only about making things beautiful (which is, of course, very important) but also finding creative solutions for businesses.

Type3's design team is talented in creating visually appealing 'on brand' solutions... that work!

When working with Type3 you will find our designers become a creative extension of your team. We strive to understand your brand; how it looks, feels and communicates with its audience. We also strive to look at your business needs and come up with creative solutions to your online goals.

It is a winning combination you can't ignore! Type3 offers a variety of creative solutions to help our clients leverage the online space.

our creative services


  • website design
  • online newsletter and email design
  • social media page skin design
  • application design
  • ui design
  • brand identity design
  • online banner campaign design
  • website design guidelines
  • interactive prototypes

 

We are as creative with technology as we are with design. To us, the back end of what we build is as important as the front.

We deliver cohesive strategies, well thought out technology solutions and the right business results. We identify what is right for the client, and ensure we employ the appropriate technology. The result is a bespoke solution, designed to specifically meet your objectives.

All of our application development is done in-house. We do not outsource, ensuring our solutions are developed within our project team, giving our clients and project managers full access. Our developers work closely with our designers ensuring that the technical integration of the design is seamless and in-line with designer expectations.

our technology services


  • asp.net / SQL
  • php / mySQL
  • ajax / javascript
  • flash / actionscript
  • flash media server
  • technical project management
  • analytics

Type3 believes that a project REALLY starts once it launches. This is when we receive the most vital decision making information. At this stage we begin the Performance Optimization phase. This phase consists of three things:

Support

In order for a site to be successful it must be supported. We work with our clients to create a personalized content management system that suits their needs, and helps them to easily update their sites. We also develop a strategy for how they will update their sites to assure they stay current.

Learn

In the post launch phase we evaluate site analytics. We learn what information is capturing visitors, what information is not, how they are navigating through the site, where they are dropping off... There is a plethora of very valuable information about how people are using the site for us to learn from.

Improve

We want to make sure that our clients get the most out of their online touchpoints. To do this we recommend updates and changes based on the information we learn from the site analytics. We then improve the site to assure the site is working hard to deliver on business goals.

We see our website lifecycle approach as a cyclical. We will continue to support, learn and improve on our clients websites to ensure they are delivering and exceeding targets.

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